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Promotional Products
The Top Ten Reasons Businesses Use Promotional Items
- Trade Show Promotion
The top reason that companies purchase promotional items is for use in trade show promotions. The categories of items purchased for trade shows run the gamut from inexpensive giveaways to very expensive gifts for executive buyers. The largest volume of trade show sales is in takeaway gifts for booth visitors.
- Customer Retention, appreciation
Customer retention and appreciation is the second most cited reason for purchasing promotional items. Gifts to existing customers include everything from free sticky note pads sent out by office supply companies to imprinted sugarless mint tins handed to customers after a tooth cleaning at the dentist. Promotional items are an excellent way to show appreciation to your clients for their custom.
- Goodwill/ Enhance Image
In the same vein, many companies use promotional items to increase goodwill and enhance their image. A local business may buy promotional products like drink cups to support a youth organization's fund raising event, for instance, or purchase t-shirts for a youth sports league.
- Improve, Reward or Recognize Employee Performance
Promotional items are powerful motivators employee incentives. Many companies offer incentives to their employees to help reduce the absentee rate, reduce workplace accidents and increase productivity. Among the most popular types of promotional items used as employee motivators are apparel and trophies.
- Create awareness of New Products/Service/Facilities
Promotional gifts are one of the best ways to introduce a new product or service to your customers. One of the things that promotional items do extremely well is raise awareness - which is part of the reason that they are so often used by councils and other government agencies to introduce new initiatives and make the public aware of new policies and services.
- Reinforce Existing Products/Services /Facilities
Promotional items can also be used to increase awareness of existing services and facilities and to encourage their use. They're often used to get existing customers to "upgrade" to a higher level of benefits or order new services from businesses with whom they already do business.
- Generate Sales Leads and Responses
Nothing generates sales leads as well as the promise of a free gift. Whether you use promotional items as a thank you for referrals, or send a free gift to anyone who responds to a direct mail response postcard, the lead generation potential of promotional items is unparalleled.
- Fundraising/Increasing Donations of Money, Food, Blood
Non-profit organizations and government agencies often use promotional items as a thank you for giving gift. Because of the wide range of promotional items available, it's very easy for non-profit agencies to tailor promotional campaigns that take advantage of more valuable incentives for higher levels of donations.
- Open Doors, Secure Appointments
You can't sell if you can't get in the door - it's a truism about sales in general. Offering a gift to prospective customers in return for them listening to your sales pitch is a time honored way to set appointments. Promotional items give you the best value for your marketing budget because you can buy promotional items in bulk, reducing your overhead costs.
- Motivate Dealers, Retailers
Any industry that relies on retailers and dealers often uses promotional items to motivate their associated dealers to move certain product lines. Automobile manufacturers may offer product incentives to dealers who make high sales in a new model or one that has slow sales, for instance, and breweries may offer promotional merchandise to bars and restaurants for sales in excess of a set amount.
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Serving the great state of New Jersey
Please call Gallant at 800-330-1343 for a FREE custom quote. |
Delivering to the following New Jersey cities:
Absecon
Asbury Park
Atlantic City
Avenel
Basking Ridge
Bayhead
Bellmawr
Blackwood
Bordentown
Bridgewater
Brigantine
Brooklawn
Trenton |
Budd Lake
Buena
Cape May
Carlstadt
Carneys Point
Carteret
Cherry Hill
Cinnaminson
Clark
Cookstown
Cranbury
Cranford
Newark |
Denville
Deptford
East Brunswick
East Hanover
East Rutherford
Eatontown
Edgewater
Edison
Egg Harbor Township
Fair Lawn
Farmingdale
Flemington |
Florham Park
Freehold
Ft. Lee
Galloway
Gibbstown
Gloucester City
Hackensack
Hammonton
Hasbrouck Heights
Hazlet
Hillsborough
Hoboken |
Iselin
Jamesburg
Jersey City
Lakehurst
Lambertville
Ledgewood
Long Branch
Lyndhurst
Mahwah
Maple Shade
Marmora
Mcafee
New Brunswick |
Middletown
Millville
Monmouth Junction
Montvale
Morris Plains
Morristown
Mt. Arlington
Mt. Holly
Mt. Laurel
Mt. Olive
Neptune
Vineland
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North Bergen
North Brunswick
North Plainfield
Paramus
Park Ridge
Parsippany
Pennsgrove
Pennsville
Phillipsburg
Piscataway
Plainsboro
Totowa
Rutgers |
Pleasantville
Raritan
Red Bank
Ridgefield Park
Rochelle Park
Rockaway
Runnemede
Saddle Brook
Saddle River
Secaucus
Short Hills
Somers Point
Berkeley
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South Brunswick
South Hackensack
South Plainfield
Summit
Swedesboro
Teaneck
Tenafly
Thorofare
Tinton Falls
Toms River
University
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Voorhees
Wall
Weehawken
Westampton
West Atlantic City
Whippany
Woodbridge
Woodcliff Lake
Wrightstown
College
Princeton |
Imprinted gifts for the following local schools, events and sports teams:
Colleges & Universities
- Ridge High School
- Lord Stirling School
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Events & Attractions
- The Old Oak Tree
- Brick Academy
- Van Dorn Mill
- The Basking Ridge Presbyterian Church
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Sports Teams
- Somerset Hills Bulldogs, Inc
- Basking Ridge Little League
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Shipping to these NJ zipcodes:
07101
07102
07103
07104
07105 |
07106
07107
07108
07112
07114 |
07175
07182
07184
07188
07189 |
07191
07192
07193
07194
07195 |
07197
07198
07199
07501
07502 |
07503
07504
07505
07506
07507 |
07508
07509
07510
07511
07512 |
07513
07514
07522
07524
07533 |
07538
07543
07544
07201
07202 |
07206
07207
07208
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